December 7, 2008

pepsi please

I've finally started to see some of the new Pepsi packaging making its way onto store shelves. I do like the contrast of having both old and new on display in their environments together (probably not exactly the way the marketing heads would like it to be). I seem to be in the minority here, but so far I still like it. I don't care for the new Pepsi globe (maybe that's what everyone is reacting to rather than the packaging as a whole), but I do (big surprise) love the clean simplicity of the rest, especially compared to the old. I still wanna wait til the whole line is out before final judgment, but so far it seems that though its far from perfect, at least its an improvement.

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